Helvetica - the film
Here’s something you don’t see every day; a film about a font. Helvetica is a feature-length documentary by Gary Hustwit about typography, graphic design and more specifically, the font of the same name.
As odd as it might sound, the film is extremely interesting and designers of all mediums will enjoy it. It charts the history of the font, asking why it’s become so popular. There are arguments for and against its use as the ‘default’ font of choice, from both young and old typographers.
I always knew that it was a popular font, but I never really notice quite how much Helvetica is used. Now I’m going to look for it everywhere I go! What was particularly interesting was that how people are taking the font and using it in new ways. It might be a default, but it’s also incredible flexible and certainly timeless.
So go and take a look; this is one film about design worth watching.
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